A museum, a set, a city—every space holds a story
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Typography is not just aesthetic, it is narrative. Especially in films and theatrical settings, typography becomes a character in its own right. It signals time, tone, emotion, and even the logic of a fictional …
Legal, but not right: How loopholes ruin cities. Lessons from Malta. Why some buildings pass policy and still fail the street There’s a particular kind of disappointment only buildings can deliver. You walk down …
Before you sign. You’d be surprised how many people call us after they’ve bought a property, not before.And usually, it’s because something has gone wrong. Structurally. Architecturally. Legally. In every case, without exception, the …
We’ve seen it before. A line buried in a corporate website that says something like: It sounds nice.It ticks a box.It makes a company look contemporary. But what does it mean? Does it mean …
Trying to please everyone is a great way to disappear. Let’s start simple:What is positioning? Positioning is the process of differentiating a product, service, or company in the mind of the customer to gain …
A design guru recently declared that the future of graphic design belongs to those who “read widely” and “develop good taste.” The first part is completely necessary, graphic designers should not only read widely, …
What makes a museum unforgettable? It's not the logo. Not the institutional colour. It's the journey. The emotion. What you feel as you leave. Our definition of branding is simple: a brand is people’s …
Not every project begins with a sketch. Sometimes, it begins with someone stuck in traffic, dodging puddles with a stroller, or carrying emotional weight long before stepping through the door. We design for people …
Architecture and theatre might seem worlds apart, one grounded in steel and concrete, the other in script and spotlight. But what if buildings could hold a sense of drama? What if architecture didn’t just …
Inspired by a brief but iconic exchange in The Nightmare Before Christmas between Jack Skellington and Dr. Finkelstein, this article explores the value of experimentation in design and what it means for clients, creatives, …